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Workshop - Breaking into Wholesale Markets

carrots bunches
Allen Market Place, Lansing, MI
Friday, March 18, 2016 - 01:00 PM to 03:00 PM

As farms expand, wholesale markets can be a key component of a successful farm business. Learn from farmers who have experience selling to wholesale markets how to best present yourself and your business, what kind of quality standards institutional buyers are likely to expect, and how to price your product. 


  • Mark Kastner, Hillcrest Farms
  • John McCarthy, Allen Market Place
  • Erin Caudell, Flint Ingredient Company, the Local Grocer and Hoophouses for Health
  • Colleen Matts, Farm to Institution Specialist at CRFS and co-lead of MFIN

Hosted by the Allen Market Place, Michigan Farm to Institution Network, the Michigan Farmers Market Association, and MSU CRFS 

This event is free to attend. Please register by Thursday, March 17.

Click here to register online >>